MICHAELA Redfearn – known as Kila to most people – is the new head of fundraising for the hospitals’ charity, Blue Skies.
And she is a woman on a mission to support and develop Blue Skies so it can help Blackpool Teaching Hospitals become ‘world class’ in patient care.
She also wants to recruit an army of volunteers to help raise funds and the profile of Blue Skies to improve the experience for patients, visitors and staff at the Trust.
Born in Blackpool, mum-of-four Kila is a true Sandgrownun and is passionate about the area having lived on the Fylde coast all her life. She worked for the Winter Gardens for 31 years in various roles from junior clerk typist to Company Auditor before specialising in events as Sales Manager.
Kila has always had an active interest in community and is currently a director for Blackpool Football Club Community Trust and a committee member of the Queendeans Charity.
She was a director for the award winning Park View 4 U in Lytham and helped raise more than £1.7m to turn an old boggy field into the country’s first 3 Generational Park, winning the Big Society Award in 2012, presented by the Prime Minister.
Kila also takes part in numerous local fundraising and charity events including Race for Life, Colour Splash and The Big Sleep Out.
“I am committed to ensuring that everyone is aware of what Blue Skies is all about and making sure our brand is prominent in the community so it can help the Trust become world class,” Kila explained. “Brand awareness is so important, we want people to be emotionally engaged with us and know us as compassionate and caring.”
“I would love to recruit an ‘army’ of Blue Skies volunteers to help with events, brand awareness and distribution of information.
“Research has found the more people volunteered, the happier they were. Volunteering can also help people feel healthier and happier, bring fun and fulfilment to lives and advance career prospects.
“Together we can make Blue Skies shine. Please contact me on 01253 957766 or by email at email@example.com”