Board of Directors

The role of the Board of Directors is to manage the day-to-day running of the Trust. This includes setting the strategic direction of the Trust, monitoring our performance against objectives and ensuring that we provide high quality, effective, patient focused services.

The Board of Directors comprises the following people:

  • Chairman
  • Chief Executive*
  • Seven Non-Executive Directors
  • Deputy Chief Executive/Executive Director of Strategic Partnerships*
  • Joint Executive Director of Human Resources and Organisational Development (HR&OD)*
  • Executive Director of Nursing, Allied Health Professionals (AHPs) and Quality*
  • Executive Medical Director*
  • Executive Director of Integrated Care and Performance*
  • Chief Operating Officer*
  • Executive Director of Finance*
  • Joint Executive Director of Communications*

(Executive Directors*)

Steve Fogg, Chair


Steve Fogg joined the Trust in February 2021 as the Chair.  He has a wealth of experience from a career forged at BAE Systems, from apprentice to engineering, then moving through operations, functional management and programme management to business leadership and his final role before retiring as Managing Director of Corporate Shared Services PLC. He holds various non-executive Board membership roles, including membership of the Blackpool Pride of Place Partnership, Chair of the Fylde Coast Responsible Business Network and a member of the Blackpool and Fylde College Board. During his time at BAe Systems he represented them as a Member of the Worldskills Advisory Group on Social Mobility, Diversity and Inclusion and was a Member of the National Apprentice Ambassador network and was a leading driver behind BAE Systems approach to Mental Heath support.  Prior to joining the Trust he was Chair of the Lancashire Enterprise Partnership and was a Member of the East Lancashire Hospitals NHS Trust Board.

Steve Fogg, Chair

Chief Executive

Trish Armstrong-Child joined the Trust on September 20th 2021 after previously being the chief executive of Southport and Ormskirk Hospital.

Before taking over at Southport in December 2019 Trish was deputy chief executive and director of nursing at Bolton NHS Foundation Trust.

During her six years there, she played a key role in shaping the organisation into one rated by the Care Quality Commission as “good” overall and “outstanding” for leadership at all levels.

Trish, who was inspired to become a nurse by her mum’s work as a healthcare assistant in a nursing home, qualified as a registered general nurse in 1992.

She completed her training at Whiston hospital, Merseyside, and worked at other North West trusts as staff nurse, sister and matron. She went on to hold senior positions in nursing and NHS operational management, including deputy director of operations at the former Royal Liverpool and Broadgreen University Hospitals NHS Trust. She joined the board of Bolton in 2013.

In 2018, Trish was awarded an honorary doctorate from the University of Bolton for her “outstanding contribution to health care”.
Bolton has strong links with the university and she worked with them to establish a pre-registration nursing degree. In awarding the honour, the university said she had quadrupled the places open to nursing students.

She was awarded a MBE for services to nursing in the 2019 New Year’s Honours List.

Non-Executive Directors

Non-Executive Directors (including the Chair) are not full time NHS employees. They are people who live or work in the local area and have shown a keen interest in helping to improve healthcare for local people. Their presence on the Board helps to ensure that the Trust works in the best interests of the people it serves.

Mark Beaton

Non-Executive Director

Mark Beaton was appointed as a Non-Executive Director in February 2019.  He spent 30 years working as a leader in the consulting, outsourcing and technology business. He has worked with many of the world’s leading companies on business and digital transformation.  Mark spent 10 years specialising in the public sector before moving to a wider industry portfolio including financial services, retail, communications, technology and media sectors.

Mark has been a member of several Boards, both in the UK and internationally.  He was the Senior Executive; personally responsible for several businesses with 20,000+ people including, for example, the Cloud and security business of one of the world’s leading tech companies. He was also the Global Diversity and Inclusion Executive Sponsor for a business with  176,000 people spread across 100 countries.

Dr Sheena Bedi

Non Executive Director

Dr. Sheena Bedi has almost 30 years’ experience of working within the NHS, at the coal face and as a leader. From years as an inner-city GP with a passion for transforming healthcare meaningfully, she has become a key player in collaborative reform within the integration of Health and Care in Greater Manchester and in the development of General Practice. She is a trustee for a national charity that supports women into work and 11 years ago, co-founded a healthcare company delivering community healthcare services to the NHS and local authorities.

Sheena has held key leadership and Board-level positions, including Chief Executive, Non-Executive Director and Neighbourhood Chair and brings clinical, operational and strategic expertise with her from public sector, social enterprise and business.


Keith Case

Non-Executive Director

Keith Case has over forty years’ experience in the nuclear and utilities sectors, much of it at senior manager and director level.  After graduating with a degree in Chemical Engineering, Keith qualified and worked as a chartered engineer before progressing to work in commercial roles for companies including British Nuclear Fuels, National Grid, Southern Water and Sellafield.

Keith brings experience of business leadership and change management in large organisations as well as specific competences in procurement/supply chain management and negotiating solutions to complex situations between organisations in both public and private sectors.

Mark Cullinan

Non Executive Director

Mark Cullinan has been a Non-Executive Director with the Blackpool Hospital Trust since July 2016.  During this period he has served on a number of committees and has chaired the Strategic Workforce Committee, Charitable Funds Committee, Voluntary Services Committee and Finance Committee.

He is the Chairman of Impact Housing Association (Cumbria) and is the Deputy Chair of the Board of Trustees at St. John's Hospice (Lancaster).

Mark was formerly the Chief Executive of Lancaster City Council (from 2000 to 2016) and immediately prior to this was Director of Social Services (Adults and Children) with the City of Wakefield Metropolitan Council.

James Wilkie

Non-Executive Director

James Wilkie was appointed as a Non-Executive Director in January 2019. He had a long and successful career in local government working for a number of local authorities in Scotland and the North West. James began his career as a town planner and moved on to lead a wide range of services, holding a number of different executive positions.

Following his retirement from local government, James served as a Non-Executive Director with the Countess of Chester Hospital NHS Foundation Trust until late 2017 when he moved out of the Trust's constituency area.

Vacant post

Non-Executive Director

Vacant post.

Vacant post

Non-Executive Director

Vacant post.

Prof. Nicki Latham

Deputy Chief Executive/Director of Strategic Partnerships

Prof. Nicki Latham was previously an Improvement Director at NHS Improvement.  Prior to that, she was the Executive Director of Performance and Development at Health Education England (HEE), with the remit to provide the NHS workforce with the right skills and values, in the right place at the right time to better meet the needs of patients – now and in the future.

Nicki has a wide ranging portfolio including Executive responsibility for performance, workforce transformation, research and innovation, genomics and Building a Digital Ready Workforce.  Nicki also had oversight for the NHS Leadership Academy to provide leadership development for  better care. Nicki was previously the Chief Operating Officer for the NHS National Institute for Health Research which provides a health research system in which the NHS supports outstanding individuals working in world-class facilities, conducting leading-edge research focused on the needs of patients and the public. Prior to these national roles over the past 11 years, Nicki gained more than 15 years' experience in higher education holding several senior management posts. She has experience as a lecturer and researcher; including at Leeds Beckett University where she completed her PhD in Health Education.

Kevin Moynes

Joint Executive Director of Human Resources and Organisational Development (HR&OD)

Kevin Moynes joined the Trust on October 1, 2018 in a joint post with East Lancashire Hospitals Trust. He joined East Lancashire Hospitals Trust on October 1, 2013 as the Interim Director of HR and Organisational Development. He joined the NHS in 1978, qualifying as a Registered General Nurse (RGN) and later as a Registered Sick Children’s Nurse (RSCN) in 1986. He obtained his Master’s Degree in Nursing from the University of Bradford in 1993.

In addition to his NHS experience, Kevin has worked in the USA and the Middle East and has held a Director of Nursing post within the hospice sector. Kevin leads the Trust’s agenda relating to HR and OD with a key focus on staff engagement, staff health and wellbeing, recruitment and retention, learning and development and leadership and talent management.

Peter Murphy

Executive Director of Nursing, Allied Health Professionals (AHPs) and Quality

Peter Murphy lives in Greater Manchester with his wife and three dogs. He has three children who have ‘fled the nest’. He completed his Nurse Training in 1991 and has worked in a large number of roles within nursing across a number of organisations.

He is passionate about ensuring both patients and staff receive the best possible care and experience as they access services. He joined Blackpool from Salford Royal NHS Foundation Trust where he was a key member of the leadership team who developed and led services. This led to the organisation receiving an Outstanding rating following the last two Care Quality Commission inspections.

He has led a number of initiatives within Salford Royal including a collaborative project to improve the management of acutely unwell patients which won a BUPA foundation Award in 2009 and a HSJ Award for Quality and Productivity in 2010.

Dr Jim Gardner

Executive Medical Director

Dr. Jim Gardner became Executive Medical Director on January 1, 2020 having served as the Clinical Non-Executive Director to the Board from September 2018. A GP by professional background, Jim has spent the last four years working in the School of Medicine at the University of Central Lancashire.

Jim brings extensive experience of health service delivery, clinical leadership and governance, having been a primary care Trust and NHS England Medical Director within Lancashire between 2007 and 2014 and the Group Medical Director of an independent company between 2014 and 2016. Jim was also a Trustee on the Board of a local cancer charity for over five years until resigning to take up this post.

Janet Barnsley

Executive Director of Integrated Care and Performance

Janet Barnsley has more than 25 years’ experience within the NHS in a variety of roles in both provision and commissioning. Janet has worked on the Fylde coast since 2013, initially supporting the CCGs with Commissioning Support Services and then being appointed to Blackpool CCG in a new role of Director of Performance and Delivery. Janet supported the Trust with winter pressures from December 2017 and was seconded into the role of Interim Director of Planned Care in April 2018. Janet provides operational oversight and management for the Scheduled Care and Clinical Support Services divisions as well as being the Senior Responsible Officer for Planned Care for the Fylde Coast Integrated Care Partnership.

Natalie Hudson

Chief Operating Officer

Natalie Hudson

Natalie Hudson has worked for the NHS since 2009.  Natalie is a qualified chartered certified accountant and started her career at University Hospitals Morecambe Bay working in the Finance Team.  In 2012 Natalie moved to East Lancashire Hospitals working in a numbers of areas, initially starting in Finance before moving into operational roles covering Surgery, Theatres, Critical Care and Emergency Medicine.  In 2019 Natalie became the Deputy Director of Operations before becoming the Director of Operations in May 2019.  In November 2020 Natalie joined Blackpool Teaching Hospitals as the Interim Director of Operations before becoming Chief Operating Officer in April 2021.

Natalie has a wealth of knowledge from working at both East Lancashire and Blackpool Teaching Hospitals and has led on a number of large scale initiatives to improve patient experience including creating an elective centre, opening 24/7 same day emergency care facilities and supporting the emergency village strategy.  Since joining Blackpool Teaching Hospitals NHS Foundation Trust Natalie has focussed on the  reorganisation of the patient flow function, implementing improved systems and processes to enhance acute and community integration, delivering marked improvements in Length of Stay.

Feroz Patel

Executive Director of Finance

Feroz Patel began his career in the NHS as a National Financial Management Trainee in 1999 and qualified as a Chartered Public Finance Accountant on the scheme.  Since graduating he has held a number of senior finance roles across provider and commissioner organisations.

Feroz originally joined Blackpool Teaching Hospitals in 2006, where he held the roles of Associate Director of Finance, Acting Director of Finance and Deputy Director of Finance.

Feroz joined Stockport NHS Foundation Trust as Director of Finance in 2015, before returning to Blackpool in 2019 as Chief Finance Officer.  Feroz was appointed Director of Finance in June 2021.

Shelley Wright

Joint Executive Director of Communications

Shelley Wright joined the Trust in January 2021 as Executive Director of Communications which is a joint role also overseeing the communications portfolio at East Lancashire Hospitals NHS Trust.

Shelley joined from Lancashire and South Cumbria NHS Foundation Trust where she was Executive Director of Communications and prior to this she was Director of Communications for the Mayor of Greater Manchester Andy Burnham and Greater Manchester Fire and Rescue Service.

A former journalist with strong personal connections to both East Lancashire and Blackpool, Shelley will be using her significant experience of crisis communications to support both Trusts in their response to Covid as well as leading across all areas of communications activity internally, externally and as part of the wider Lancashire and South Cumbria healthcare system.